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The Odds Gal

Casinos, Betting & Odds Made Simple!

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The Odds Gal

Casinos, Betting & Odds Made Simple!

Privacy Policy

Introduction

Welcome to The Odds Gal. We’re committed to being transparent about how we collect, use, and protect your personal information. This privacy policy explains our practices in plain English – because you deserve to understand exactly what happens with your data.

This policy applies to all information collected through our website and any related services. By using The Odds Gal, you agree to the collection and use of information in accordance with this policy.

What Information We Collect

Information You Provide Directly

We collect information you voluntarily provide when you:

  • Subscribe to our newsletter (email address, name if provided)
  • Contact us through our contact forms (name, email address, message content)
  • Interact with surveys or feedback forms (any information you choose to share)

Information Collected Automatically

When you visit our website, we automatically collect certain technical information:

  • Device and browser information (type, version, operating system)
  • IP address and approximate geographic location (country/region level)
  • Pages visited, time spent on pages, and navigation paths
  • Referring website or source that brought you to our site
  • Date and time of visits

This information is collected through cookies and similar tracking technologies, which we explain in more detail below.

How We Use Your Information

We use the information we collect for the following purposes:

  • To provide and maintain our educational content and services
  • To send you newsletters and educational content you’ve subscribed to
  • To respond to your enquiries and support requests
  • To understand how visitors use our site and improve our content
  • To detect and prevent technical issues or fraudulent activity
  • To comply with legal obligations and protect our rights

Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data based on the following legal grounds:

Consent: When you sign up for newsletters or complete contact forms, you provide explicit consent for us to process that information.

Legitimate Interests: We process analytics data and technical information to improve our website and understand our audience. This helps us create better educational content while respecting your privacy.

Legal Obligation: We may process data when required by law, such as responding to valid legal requests.

Cookies and Tracking Technologies

We use cookies and similar technologies to collect information about how you use our website. Cookies are small text files stored on your device that help us provide a better experience.

Types of Cookies We Use

Essential Cookies: Required for the website to function properly (e.g., security features, basic navigation).

Analytics Cookies: Help us understand how visitors interact with our site through services like Google Analytics. This data is anonymised and aggregated.

Functionality Cookies: Remember your preferences and settings to enhance your experience.

Marketing/Tracking Cookies: May be set by third-party services to track your browsing for marketing purposes. We only use these with your consent.

You can control cookies through your browser settings or our cookie consent banner. Blocking certain cookies may affect website functionality.

Third-Party Services and Information Sharing

We work with trusted third-party service providers to help us operate our website and provide our services. We only share information necessary for these providers to perform their functions.

Service Providers We Use

  • Analytics providers (e.g., Google Analytics) – to understand website usage
  • Email service providers (e.g., Mailchimp, ConvertKit) – to send newsletters
  • Hosting providers – to store and deliver website content
  • Content delivery networks (CDNs) – to improve site performance

Affiliate Partnerships

The Odds Gal contains affiliate links to gambling operators and other services. When you click these links, the operator may receive information about your visit (such as your IP address and which page you came from). This information is controlled by the operator’s privacy policy, not ours.

We may receive commission if you sign up with these operators, but we never share your personal information (such as email addresses or contact details) with them. Our editorial content remains independent of these partnerships.

We will never sell your personal information to third parties.

We may share aggregated, anonymised data (such as overall visitor statistics) for business purposes, but this data cannot identify you personally.

Your Rights Under UK GDPR

You have important rights regarding your personal data:

Right to Access: Request a copy of the personal data we hold about you.

Right to Rectification: Request correction of inaccurate or incomplete data.

Right to Erasure: Request deletion of your personal data (subject to legal obligations).

Right to Restrict Processing: Request that we limit how we use your data.

Right to Data Portability: Receive your data in a structured, commonly used format.

Right to Object: Object to processing based on legitimate interests or for marketing purposes.

Right to Withdraw Consent: Withdraw consent at any time for processing based on consent (such as newsletter subscriptions).

To exercise any of these rights, contact us at [your privacy email address]. We’ll respond within one month.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe we’ve mishandled your personal data. Visit ico.org.uk for more information.

How Long We Keep Your Data

We only keep your personal data for as long as necessary to fulfil the purposes outlined in this policy:

  • Newsletter subscriptions: Until you unsubscribe or request deletion
  • Contact form enquiries: 12 months after your last contact
  • Analytics data: Retained according to Google Analytics settings (typically 26 months)
  • Website logs and technical data: 90 days

Data Security

We take data security seriously and implement appropriate technical and organisational measures to protect your information:

  • SSL/TLS encryption for data transmission
  • Secure hosting with reputable providers
  • Regular security updates and monitoring
  • Limited access to personal data on a need-to-know basis

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

International Data Transfers

Some of our service providers may be located outside the UK or European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place:

  • Using providers in countries with adequate data protection laws (as recognised by the UK)
  • Implementing Standard Contractual Clauses approved by the UK authorities
  • Ensuring providers comply with frameworks such as the EU-US Data Privacy Framework

Children’s Privacy

Our website is intended for adults aged 18 and over. We do not knowingly collect personal information from anyone under 18.

If you believe we’ve inadvertently collected information from a minor, please contact us immediately so we can delete it.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices, legal requirements, or services. We’ll update the “Last Updated” date at the top of this page.

For significant changes, we’ll notify you via email (if you’re subscribed to our newsletter) or through a prominent notice on our website.

Contact Us

If you have questions about this privacy policy or how we handle your personal data, please contact us:

Email: becky@theoddsgal.com

We aim to respond to all enquiries within 5 working days.

Meet The Odds Gal!

The Odds Gal

Hi, I’m Becky - a regular mum behind The Odds Gal, sharing clear, no-jargon explanations of betting, odds, and casino games so you can make informed choices!

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